Press

Press kit

For journalists, podcast bookers, and media. Everything below is cleared for use. For advance copies, headshots, and interviews, get in touch.

Short bio

Sotiris Spyrou is an author and AI consultant. He runs Verity AI, advising businesses on responsible AI and search, and writes across AI non-fiction and science fiction. His forthcoming book, Grift, Inc., documents how AI is being used to extract from customers and workers.

Long bio

Sotiris Spyrou has spent more than twenty-five years taking complex systems apart to find out how they really work, from search algorithms to the machinery of large organisations. He works today as an AI and search consultant, advising businesses on how to stay visible as AI reshapes the way people and machines find anything at all. He is the creator of the Ulysses Universe, a science-fiction trilogy set in a stranger retelling of the Odyssey, and the author of The Substrate and a shelf of books on AI, ethics and strategy. He writes in plain, direct prose, argues strong positions, and is honest about where they are weak. He lives in the United Kingdom.

Books

• The SubstrateThe Case That Reality Is Computation, and What That Would Mean for Everything
• Ethical AIGoverning AI before it governs you
• AI MoatsBuilding a defensible advantage in the age of AI
• TRANSFORMDelivering AI transformation when most fail
• The BlindingA Ulysses Universe Novel
• The Void BetweenA Ulysses Universe NovelForthcoming
• The ReturnA Ulysses Universe NovelForthcoming
• The Citation EconomyHow AI Decides Which Brands Get Found
• The Slop MachineWhy AI Makes So Much Worthless Stuff, and How to Build the Useful Kind
• Grift, Inc.How AI Got Weaponised by the Worst People in Business

Available on request

• /Author headshot (300 dpi, multiple crops)
• /High-resolution cover images
• /Advance review copy (PDF, ePub, print)
• /Sample chapter
• /Quote sheet
• /Case summary one-pagers (Grift, Inc.)